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FRENCH HEALTHCARE BOOSTER

GERMANY 2024

GUIDED MARKET ENTRY FOR FRENCH STARTUPs

Business France and Healthcare Shapers Consultant network jointly support French Startups in entering the German Healthcare Market, one of the most attractive in Europe based on its importance, size and economic potential.

Successfully launched in France

Congratulations!

You have successfully entered the French Market! 

Your product has already shown relevant benefits:

  • addresses unmet medical needs in the French Healthcare System
  • improves patient care, boosters efficiency, or safes healthcare spendings
  • compensates scarce workforce resources in the Healthcare System

Germany is calling for your innovations as well

Enter the German Market

Entering the biggest Healthcare Market in Europe with help of the French Healthcare Booster Germany 2024

  • Huge reimbursement market: 73 Million people with statutory healthinsurance 
  • Outstanding Business opportunities due to high market dynamics and favourable legislation to foster healthcare innovations

We are excited to partner with Business France and support the winners of the 2024 French Healthcare Booster Germany program.
Günther Illert, Founder of the Healthcare Shapers

Access German Market and scale your products

Leverage the high German data privacy standards and use innovative market access paths for Digital Therapeutics.

Lots of Business Opportunities due to current challenges

You are about to optimize patient journeys and scale your healthtech innovation? You want shape future-ready hospitals, make better use of connected care, or improve interoperability with your innovation? You are changing the way to use Artificial Intelligence in healthcare? There could be a high need for your innovation in the German market!

Digital Therapeutics –Leverage 3 years of experience with the DiGA pathway

  • Learn, how demand and supply develop. Get first-hand market insights
  • Get inspired by evolving sales strategies in this new market of DTX: First cooperations with Pharma in Marketing and Sales
  • Decide on DiGA scaling and learn from multi-DiGA companies and EU-DiGA approaches (e. g. in Austria, Belgium, France)
  • Foster on changed DiGA legislation: Expansion to Medical Devices Risk Class IIb and III, to digital tools for pregnancy and new options to integrate teleconsultation

AI in Healthcare, Large Language Modells (LLM) 

  • Due to high bureaucratic burden, there is need for streamlined administration in healthcare services, for better clinical workflows and decisions in order to facilitate patients triage and improve patient care and communication

Out-patient sectors – physician's practises

  • Growing impact of telemedicine and remote monitoring services
  • New integrated healthcare and health services models (e. g. HÄPPI) and high demand to delegate health services to Nurses und Physician Assistants

Understand the German healthcare system and align your Business Models

Financing 

  • Grasp financing and reimbursement of healthcare services in Germany 
  • Understand how the outpatient and inpatient sectors are working 
  • Get acquainted to the pricing policies of statutory health insurances, the pricing of pharmaceuticals, medical devices, and digital health applications (e.g. DiGAs) 
  • Understand different Market entry options besides the classic DiGA fast track (SGB V §140a, §68b).

Legal landscape

Shake hands with Healthcare Shapers

Outstanding, cross-country networking power of more than 140 healthcare experts who are keen on sharing experiences & contacts in Medtech, Pharma, Biotech and HealthTech

Meet Healthcare Shapers at one of the following events, that are part of the French Healthcare Booster Germany 2024 initiative

  • Bootcamp and kick-off of the French Healthcare Booster Germany 2024, 21.02.2024, Düsseldorf
  • French Healthcare Booster Germany 2024: Unchain cross-country synergies, 08.04.2024 French embassy Berlin
  • DMEA Berlin, 9.-11.04.2024: With more than 700 exhibitors and over 16,000 participants, DMEA is Europe's leading event for digital health
  • Bits & Pretzels Healthtech, 5.-7.06.2024, Munich.
  • Health insurance Hack & Con, 3.-5.09.2024, Leipzig
  • Big Bang Health, 11.-12.09.2024, Berlin. Germany´s largest B2B event for SMEs and health professionals. Over 5.000 guests

Or just get connected and give us a call

Strong in both markets: Close collaboration of our German and French Chapter enables us to foster cross-country insights and unchain business synergies for your endeavors

  • Healthcare Shapers know the German Market by heart and through years of practical experience
  • Healthcare Shapers will put you in touch with decision makers in Pharma, Medtech, Biotech, Digital health 
  • Healthcare Shapers can connect you with key opinion leaders, e.g. in research institutions, medical associations, with healthcare professionals, payers, or patients advocats
  • Healthcare Shapers will help you to align your needs with those of your German business partners

Modular and highly interactive approach

Healthcare Shapers partner with you in a highly tailored form to ensure a pragmatic and effective guidance to successful market entry. 

This could range from one-off expert advice to phased engagements with accountability for execution

UNDERSTANDING THE GERMAN MARKET

  • Formal market entry requirements (legal, regulatory)
  • Market size and readiness (USD, patients, level of adoption)
  • Access and reimbursement pathways
  • Treatment paradigm (guidelines, habits, beliefs)
  • ...

PREPARING THE GERMAN MARKET

  • Stakeholder mapping
  • Access and advocacy plan
  • Medical liaison plan
  • ...

PREPARING YOUR COMPANY

  • Systems, processes to address German clients
  • Staffing and training
  • ...

EXECUTING

  • Marketing, sales & communications
  • Partner management & alliances
  • Logistics
  • Customer care
  • ...

Consultant approach within French Healthcare Booster Germany 2024 Program

SCOPING EXERCISE to start the GUIDED MARKET ENTRY

Step 1

Half-day interactive session with your team to gain joint understanding of the opportunity

Next 4-6 weeks

Deep dive analyses, soliciting advice from Healthcare Shapers experts with more data provided by your team

Step 2

One-day workshop with your team, enriched by deeper insights conclude actions, e.g. go-/no go-decision, high-level roadmap for your German Market entry

Healthcare Shapers apply a systematic approach by leveraging our broad and deep expertise to act as catalysts for your success

Healthcare Shapers – perfect consultancy match

Network allows to flexibly source the right experts depending on your needs

SPECIALIZED

Our experts cover all facets of healthcare. From doctors, clinics, pharmacies, and nursing care to medical technology, pharmaceutical technology and biotechnology, to healthcare providers, health IT, health insurance companies and ministries. Of course, we also work with patient organizations. Healthcare Shapers are recognized experts in their field; they have many years of professional experience and an excellent reputation.

EXPERIENCED

Only those who have qualified themselves professionally and personally in a multi-stage selection process can become partners in the network. Professionalism and mutual trust form the basis of our collaboration. Our shared values include independence, honesty, openness to new ideas, as well as respect, team spirit and reliability.

PRAGMATIC

People trust us because we get to the point. We are not a company with an expensive overhead structure, but rather a network of independent experts. Like our clients, we think and act as entrepreneurs. That’s how we find the form of collaboration that creates the most value for all parties involved, e.g., think tanks, workshops, events or projects.

QUICK

Clients value us because we find the right experts swiftly. Given our many years of individual experience and our reputation, we can usually access seasoned specialists within a few hours. And, incidentally, that saves the lengthy and expensive detours often typical of large consulting firms.

French Healthcare Booster Germany 2024

Your first contacts

  • Dr. Ursula Kramer

    The Digital Health Expert advises companies on successfully placing their innovations in the healthcare market, establishing sustainable business models and thus expanding the competitive position and growth of small and medium-sized pharmaceutical and medtech companies as well as start-ups.

    Weitere Infos

  • Günther Illert

    Günther Illert is a Strategy Coach. He organises and facilitates strategy dialogues with executives, teams, and organizations to solve complex and burning issues. With his strategic outside perspective, he advises, creates alignment, and catalyses change.

    Weitere Infos

  • Dr. Xavier Frapaise

    Xavier Frapaise is a trained medical doctor (M.D.), with over 40 years of international drug development experience. With his strategic thinking and experience as a CEO and board member, he now assists his clients in up-scaling and developing a new drug or therapeutics in a challenging financial and regulatory environment.

    Weitere Infos

How to find your Expert